Serious tools for serious researchers

nqual provides researchers with the most comprehensive and affordable online qualitative tool kit currently available. Our software has been carefully designed with the needs of both researchers and participants in mind to ensure that you have the best possible research experience. Whether you want to simply hire the technology or use our extensive project support services, our 100% focus on online qualitative research means that you can rely on us to ensure your project is a success.

Online focus groups

Share materials, creative, and websites, and discuss with participants in real time using Rich Focus – the world’s leading online focus group tool

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Online diaries and group discussions

Powwow is a flexible, multi-use tool that allows you to create online diaries, group-discussions, and larger communities.

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Custom licensing

If you have a specific longitudinal project brief, or set of requirements that calls for a unique ongoing qualitative approach, we can create a package of tools and support tailored to your needs

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Unlimited access

Use any tool, any time, for as long as you need with an unlimited access license. Pay on a monthly, quarterly, or annual basis, and make significant savings

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Research  design

With more experience in managing successful online projects than anyone else in Europe, no-one is better placed to develop the research design you need to achieve your outcome

Recruitment

Getting the right people for your online research is critical to success. We can help you find articulate participants who meet your brief using in house methods that we have developed and perfected over the years

Moderation

We have a team of well trained moderators and seasoned researchers covering a wide range of languages in over 12 countries worldwide

Reporting

Make sure that your results have the impact that they should! We are experts in developing online interactive interfaces to bring insights to life and make them accessible to the people who need them wherever they may be